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Find out more about the
American Heart Association
What is Start!?
www.americanheart.org/start
The Issue
Cardiovascular disease is our nation’s No. 1 killer. Physical inactivity significantly increases the risk of heart disease and stroke. Seventy percent of Americans don’t get enough exercise, blaming lack of time and lack of motivation. Ignoring fitness and health increases chances for disease.
The Start! Solution
Start! is the American Heart Association’s national campaign that calls on all Americans and their employers to create a culture of physical activity and health to live longer, heart-healthy lives through walking. Promoting physical activity through workplace walking programs can help employees reduce their risk for heart disease and stroke and lead longer, stronger, healthier lives.
The 2-4-1 Proposition
Did you know that you will gain 2 hours of life expectancy for every one hour of regular exercise that you do? According to a Harvard Study, by exercising regularly you will live longer. Start! today.
The Campaign Elements
Start! Walking
The cornerstone of Start! is a program that celebrates the health benefits of increased activity through walking.
MyStart! Online
The Start! Tracking Tool offers physical activity, nutrition and other health information integrated within a single online resource.
Start! Fit-Friendly Companies Program
The American Heart Association is proudly recognizing business champions and helping to create a culture of physical activity in the workplace.
Encourage Your Company to Start!
Help your employer set up a Start! Walking Program. It’s easy. It’s free. And, it helps you and your co-workers live healthier, happier lives.
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